World Cancer Day 2017 and The Estée Lauder Companies UK & Ireland’s Breast Cancer Awareness Campaign

In support of The Estée Lauder Companies UK & Ireland’s Breast Cancer Awareness (BCA) Campaign GRLPWR Gang, a collective of women in the creative industries and who are passionate about female empowerment, has brought together a variety of its members along with some amazing breast cancer survivors to take part in a photo shoot.

Designed to raise awareness about Taking Action Together to Defeat Breast Cancer, these powerful images all feature the Pink Ribbon – the universal symbol for breast health co-created by the late Evelyn Lauder to launch The BCA Campaign – and are accompanied by quotes from each of the women, explaining their unique motivations to show their support for the Campaign.

We would love you to share your own personal stories with us on Facebook, Twitter and Instagram, using the hashtag #BCAstrength to help inspire anyone touched by breast cancer and so we can all Take Action Together.